![]() Wondering what the ideal Instagram profile picture size is? Your Instagram profile picture will display at 110 x 110 pixels with an aspect ratio of 1:1. In this post we’re going to discuss why it’s so important, and we’ll also look at ideal Instagram profile picture size and the best practices you need to be using. ![]() This is one thing that most people don’t give a lot of thought to, even though they should. One of those details is their profile picture. And with the devil being in the details, as they say, this can cost you. Where many start to let things slide, however, is the details. Plenty of brands are able to get the basics down: slap on a few hashtags (ideally, between 8-11), share some great pictures, and include some Stories into the mix. ![]() If you want to see those results, of course, then you need to be doing everything in your power to engage in Instagram best practices. Instagram users are regularly discovering new brands and new products on-platform, and they’re making purchases, too. More than 80% of users follow at least one brand, and more than 120 million users as of 2017 had gotten in touch with a business through a CTA button on the business’s profile. Instagram is incredibly valuable for businesses and marketers, especially since users are so excited to engage with brands on-platform.
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